Central America Food & Drink Report

Published 02 July 2015

  • 145 pages
  • Instant access to your report online and PDF format through your account library
  • Includes 3 free updated quarterly reports
$1,295.00
Central America Food & Drink Report

BMI View: The economic trajectory for the region remains divergent. Despite our expectations for slower real GDP growth in Panama in the next several years, it will remain the regional outperformer. On the other hand, we have a more mixed outlook for growth in the 'northern triangle' countries. While they will likely benefit from improved agricultural yields and stronger US demand for manufactured goods, Guatemala, Honduras and El Salvador are still vulnerable to significant structural macroeconomic weaknesses. We have upgraded our 2015 real private consumption growth outlook for several Central American economies, mainly due to an uptick in remittances from the US and the positive effect of cheaper fuel prices on household spending.

Headline Industry Data (regional averages)

  • 2014 per capita food consumption (US dollar terms) = +4.8%; forecast compound annual growth rate (CAGR) 2014 to 2019 = +4.4%.

  • 2014 alcoholic drink sales (litres) = +5.1%; forecast CAGR 2014 to 2019 = +4.6%.

  • 2014 soft drink sales (litres) = +5.0%; forecast CAGR 2014 to 2019 = +4.6%.

  • 2014 mass grocery retail sales (local currencies) = +6.2%; forecast CAGR 2014 to 2019 = +6.5%.

Key Company Trends

US Honduras Agricultural Agreement : In May 2015 the US government entered an agreement to support agricultural development and trade in Honduras. The US Department of Agriculture's Foreign Agricultural Service will provide the Honduran government with 30,000 tonnes of corn and 18,000 tonnes of soybean meal worth around USD17mn under the Food for Progress Programme. Proceeds from the sale will be used by the Honduran government to implement projects aimed at improving agricultural productivity, enhancing farmers' access to information and market skills. The projects supported by the agreement will focus on the creation of jobs and income opportunities for some of Honduras' most vulnerable citizens.

Massimo Zanetti Acquires Distribution Network : In April 2015 Italy-based coffee...

BMI Industry View
9
SWOT
11
Food
11
Drink
13
Mass Grocery Retail
15
Industry Forecast
17
Consumer Outlook
17
Food
21
Food Consumption
21
Table: Guatemala - Food Consumption Indicators, 2011-2019
22
Table: Costa Rica - Food Consumption Indicators, 2011-2019
22
Table: El Salvador - Food Consumption Indicators, 2011-2019
23
Table: Honduras - Food Consumption Indicators, 2011-2019
23
Confectionery
23
Meat
24
Table: El Salvador - Meat Volume Sales, Production & Trade, 2011-2019
25
Jams & Jellies
27
Table: El Salvador - Jams & Jellies Volume Sales, Production & Trade, 2011-2019
27
Pasta
27
Table: El Salvador - Pasta Volume Sales, Production & Trade, 2011-2019
28
Prepared Fish
29
Table: El Salvador - Fish Volume Sales, Production & Trade, 2011-2019
29
Table: Costa Rica - Fish Volume Sales, Production & Trade, 2011-2018
30
Oils & Fats
31
Table: Costa Rica - Soya Bean Oil Volume Sales, Production & Trade, 2011-2019
32
Table: Guatemala - Soya Bean Oil Volume Sales, Production & Trade, 2011-2019
33
Table: El Salvador - Margarine Volume Sales, Production & Trade, 2011-2019
34
Dairy
35
Table: El Salvador - Dairy Volume Sales, Production & Trade, 2011-2019
36
Drink
39
Hot Drinks
39
Table: Guatemala Coffee Sales, 2011-2019
40
Table: Costa Rica Coffee Sales, 2011-2019
40
Table: El Salvador Coffee Sales, 2011-2019
40
Table: Honduras Coffee Sales, 2011-2019
41
Alcoholic Drinks
41
Table: Guatemala Alcoholic Drink Sales, 2011-2019
42
Table: Costa Rica Alcoholic Drink Sales, 2011-2019
42
Table: El Salvador Alcoholic Drink Sales, 2011-2019
42
Table: Honduras Alcohol Sales, 2011-2019
43
Soft Drinks
43
Table: Guatemala Soft Drink Sales, 2011-2019
44
Table: Costa Rica Soft Drink Sales, 2011-2019
44
Table: El Salvador Soft Drink Sales, 2011-2019
44
Table: Honduras Soft Drink Sales, 2011-2019
45
Mass Grocery Retail
45
Table: Regional Sales Breakdown By Retail Format, %, 2012-2022
46
Table: Guatemala Mass Grocery Retail Sales, 2011-2019
46
Table: Costa Rica Mass Grocery Retail Sales, 2011-2019
47
Table: El Salvador Mass Grocery Retail Sales, 2011-2019
47
Table: Honduras Mass Grocery Retail Sales, 2011-2019
48
Trade
48
Table: Guatemala Food And Drink Trade Balance, 2011-2019
49
Table: Costa Rica Food And Drink Trade Balance, 2011-2019
49
Table: El Salvador Food And Drink Trade Balance, 2011-2019
49
Table: Honduras Food And Drink Trade Balance, 2011-2019
50
Macroeconomic Forecasts
51
Economic Analysis
51
Table: GDP Contribution To Growth (El Salvador 2012-2020)
54
Economic Analysis
54
Table: GDP Contribution To Growth (Guatemala 2012-2020)
59
Economic Analysis
60
Table: Fiscal Policy (Honduras 2011-2019)
63
Industry Risk Reward Ratings
64
Latin America - Risk/Reward Index
64
Table: Latin America Food & Drink Risk/Reward Index Q315
66
Table: Latin America Food & Drink Risk/Reward Sub-Factor Index Q215 (scores out of 10)
69
Market Overview
70
Food
70
Drink
71
Hot Drinks
71
Soft Drinks
72
Alcoholic Drinks
73
Mass Grocery Retail
74
Industry Trends And Developments
76
Food
76
Key Industry Trends And Developments
76
Drink
82
Key Industry Trends And Developments
82
Coffee Growers Gaining Support
85
Mass Grocery Retail
87
Key Industry Trends And Developments
87
Competitive Landscape
90
Table: Key Players In Central America's Food & Drink Sector
90
Table: Key Players In Guatemala's Mass Grocery Retail Sector
91
Table: Key Players In El Salvador's Mass Grocery Retail Sector
92
Table: Key Players In Costa Rica's Mass Grocery Retail Sector
93
Table: Key Players In Honduras' Mass Grocery Retail Sector
94
Company Profile
95
Diana Food
95
CBC
98
SABMiller
101
Florida Ice And Farm
104
Walmart de M-xico y Centroam-rica
107
Global Industry Overview
110
Table: Food and Drink Core Views - Q115 Roundup
117
Demographic Forecast
119
Demographic Outlook
119
Table: Population Headline Indicators (Costa Rica 1990-2025)
120
Table: Key Population Ratios (Costa Rica 1990-2025)
120
Table: Urban/Rural Population & Life Expectancy (Costa Rica 1990-2025)
121
Table: Population By Age Group (Costa Rica 1990-2025)
121
Table: Population By Age Group % (Costa Rica 1990-2025)
122
Demographic Outlook
124
Table: Population Headline Indicators (Guatemala 1990-2025)
125
Table: Key Population Ratios (Guatemala 1990-2025)
125
Table: Urban/Rural Population & Life Expectancy (Guatemala 1990-2025)
126
Table: Population By Age Group (Guatemala 1990-2025)
126
Table: Population By Age Group % (Guatemala 1990-2025)
127
Demographic Outlook
129
Table: Population Headline Indicators (Honduras 1990-2025)
130
Table: Key Population Ratios (Honduras 1990-2025)
130
Table: Urban/Rural Population And Life Expectancy (Honduras 1990-2025)
131
Table: Population By Age Group (Honduras 1990-2025)
131
Table: Population By Age Group % (Honduras 1990-2025)
132
Demographic Outlook
134
Table: Population Headline Indicators (El Salvador 1990-2025)
135
Table: Key Population Ratios (El Salvador 1990-2025)
135
Table: Urban/Rural Population & Life Expectancy (El Salvador 1990-2025)
136
Table: Population By Age Group (El Salvador 1990-2025)
136
Table: Population By Age Group % (El Salvador 1990-2025)
137
Glossary
139
Food & Drink
139
Mass Grocery Retail
139
Methodology
141
Industry Forecast Methodology
141
Sector-Specific Methodology
142
Sources
142
Risk/Reward Index Methodology
143
Table: Food & Drink Risk/Reward Index Indicators
144
Table: Weighting
145

The Central America Food & Drink Report features BMI Research's market assessment and independent forecasts for food and drink expenditure, consumption, sales, and imports/exports and forecasts for the mass grocery retail sector. The report also includes analyses of major regulatory developments, the background macroeconomic outlook and competitive landscape comparing national and multinational companies by leading products and services, sales, investments, partners and expansion strategies.

BMI's Central America Food & Drink Report provides industry professionals and strategists, sector analysts, business investors, trade associations and regulatory bodies with independent forecasts and competitive intelligence on the food and drink industry and the mass grocery retail market in Guatemala, El Salvador, Costa Rica, Honduras.

Key Benefits

  • Benchmark BMI's independent food and drink industry forecasts for Guatemala, El Salvador, Costa Rica, Honduras to test other views - a key input for successful budgeting and strategic business planning in the Guatemalan, Salvadoran, Costa Rican, Honduran food and drink market.
  • Target business opportunities and risks in Guatemala, El Salvador, Costa Rica, Honduras through our reviews of latest industry trends, regulatory changes and major deals, projects and investments.
  • Exploit latest competitive intelligence on your competitors, partners and clients via our Company Profiles (inc. SWOTs, KPIs and latest activity) and Competitive Landscape Tables.

Coverage

BMI Industry View

Summary of BMI’s key industry forecasts and views, covering food and drink manufacturing and consumption and the mass grocery retail market.

Industry SWOT Analysis

Analysis of the major strengths, weaknesses, opportunities and threats within the food, drink and mass grocery retail sectors and within the broader political, economic and business environment.

BMI’s Food and Drink Risk Reward Index

BMI’s Risk Reward Index provides investors (food and drink manufacturers and mass grocery retailers) looking for opportunities in the region with a clear country-comparative assessment of a market’s risks and potential rewards. Each of the country markets are scored using a sophisticated model that includes more than 40 industry, economic and demographic points. These provide indices of highest to lowest appeal to investors, with each position explained.

Food Forecasts

BMI’s food chapter is divided into sections such as meat, fish, confectionary, dairy and canned foods, and provides insight into each market’s food industry, centred on a forecast to end-2019 for the sector. The chapter includes the following elements:

  • Industry Forecast Scenario: Historical data series and a forecast to end-2019 for growth of key indicators within a market’s food industry. Indicators include food consumption, food consumption as % of GDP, canned food sales, confectionery sales and food and drink imports and exports, among others.
  • Industry Developments: A summary of corporate developments, including news on M&As, FDI, expansions, closures and financial results, in addition to analysis and explanation of the latest industry events and how these could influence further investment.
  • Market Overview: An overview of the structure of the market, introducing the key players and discussing underlying trends.

Drink Forecasts

Segmented the same way as BMI’s food chapter, the drink section provides insight into each market’s drink industry, centred on a forecast to end-2019 for the sector. Forecast indicators include alcoholic and soft drink sales by value, volume and sub-sector and tea and coffee sales, among others.

Mass Grocery Retail Forecasts

Segmented the same way as BMI’s food and drink chapters, the mass grocery retail section provides insight into each market’s grocery retail industry, centred on a forecast to end-2019 for the sector. Forecast indicators include mass grocery retail sales by format (including supermarkets, hypermarkets, convenience and discount stores) and a breakdown of the organised retail sector versus the traditional sector, among others.

Competitive Landscape

Illustration of the mass grocery retail and food and drink industries via rankings tables comparing revenues, number of outlets and number of employees. This chapter also includes data-rich, in-depth regional analysis of the market position, business strategies and investment potential of the region’s leading mass grocery retail and food and drink operators.

Company Profiles*

Examines the competitive positioning and short- to medium-term business strategies of key industry players. Strategy is examined within the context of BMI’s industry forecasts, our macroeconomic views and our understanding of the wider competitive landscape to generate company SWOT analyses. The latest financial and operating statistics and key company developments are also incorporated within the company profiles, enabling a full evaluation of recent company performance and future growth prospects.

Sources

The Food & Drink reports draw on an extensive network primary sources, such as multilateral organisations, government departments, industry associations, chambers and company reports.

*Company profiles are not available for every country. Those reports instead contain information on the current activities of prominent companies operating in the market.

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