Ghana Telecommunications Report

Providing expert analysis, independent forecasts and competitive intelligence on the telecommunications industry.

Report includes: BMI Industry View, Industry SWOT Analysis, BMI Industry Forecast Scenario, Telecommunications Risk Reward Index, Market Overview, Regulatory Environment, Company Profiles and Competitive

Why you should buy this report

  • Benefit from the latest market opportunities
  • Understand the threats to your operations and investments and protect your company against future risks
  • Gain insight on emerging trends that could support, strengthen or disrupt your activities in the market
  • Get a full view of the competitive landscape to assess your market position.
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Ghana Telecommunications Report
Product Price
$1,295.00

BMI View: Leading operator MTN Ghana plans to launch 4G services in June 2016 , following its licence and spectrum acquisition in December 2015. The operator has built infrastructure in Ghana's regional capitals and is currently swapping SIM cards to get customers ready for the launch. According to MTN, data prices will remain unchanged when the service launches. BMI expects the operator to concurrently develop its VAS offerings to monetize the advantage of having the country's only 4G voice licen c e.

Potential For Growth
Mobile Subscriptions and 3G/4G Subscriptions (2014-2020)
National Sources/BMI

Latest Updates & Industry Developments

  • The Ghanaian mobile market grew to 36.1mn subscriptions in Q116, according to the regulator. The penetration rate reached 131.0% and MTN commanded a market share of 47.1%.

  • The mobile data market for mobile phones grew to 18.8mn in Q116, which translates to a penetration rate of 68.2%, according to the regulator. In comparison, 101,851 subscribers used broadband wireless access, which provides fixed access points over 4G technology. Approximately 75,000 customers had wireline broadband subscriptions.

BMI Industry View
7
SWOT
8
Industry Forecast
9
Latest Updates
9
Structural Trends
9
Table: Telecoms Sector - Historical Data & Forecasts (Ghana 2014-2020)
12
Industry Risk Reward Index
13
Sub-Saharan Africa Risk/Reward Index
13
Table: Sub-Saharan Africa Risk/Reward Index, Q3 2016
16
Industry Risk Reward Index
18
Market Overview
20
Telecom Market Overview
20
Market Drivers & Trends
20
Mobile
20
Wireline Voice & Broadband
26
Pay-TV/Convergence
29
Regulatory Development
31
Regulatory Overview
31
New Operators Licensed
31
Mobile Banking
32
Spectrum Auctions
32
Quality of Service (QoS) Monitoring
33
Competitive Landscape
34
Table: Key Players - Ghana Telecoms Sector
34
Table: Ghana Mobile Market Overview
34
Table: MTN
34
Table: Vodafone Ghana
35
Table: Tigo
36
Table: Airtel
37
Table: Kasapa
37
Table: Globacom
37
Company Profiles
38
Vodafone Ghana
38
SWOT Analysis
38
MTN Ghana
42
SWOT Analysis
42
Demographic Forecast
45
Table: Population Headline Indicators (Ghana 1990-2025)
46
Table: Key Population Ratios (Ghana 1990-2025)
46
Table: Urban/Rural Population & Life Expectancy (Ghana 1990-2025)
47
Table: Population By Age Group (Ghana 1990-2025)
47
Table: Population By Age Group % (Ghana 1990-2025)
48
Glossary
50
Table: Glossary Of Terms
50
Methodology
52
Industry Forecast Methodology
52
Sources
54
Risk/Reward Index Methodology
54
Table: Risk/Reward Index Indicators
55
Table: Weighting Of Indicators
56

The Ghana Telecommunications Report features BMI Research's independent industry forecasts on the future strength of Ghana's ICT market, covering the fixed-line, mobile and internet segments and analyses latest regulatory developments and corporate news, including investment activity, mergers and acquisitions, joint ventures and partnerships. Leading operators and manufacturers are fully profiled, highlighting their quarterly financial performance, capital expenditure plans and latest contracts.

BMI's Ghana Telecommunications Report provides industry professionals and researchers, operators, equipment suppliers and vendors, corporate and financial services analysts and regulatory bodies with independent forecasts and competitive intelligence on the telecoms industry in Ghana.

Key Benefits

  • Benchmark BMI's independent telecoms industry forecasts for Ghana to test other views - a key input for successful budgeting and strategic business planning in the Ghanaian telecoms market.
  • Target business opportunities and risks in Ghana's telecoms sector through our reviews of latest industry trends, regulatory changes and major deals, projects and investments in Ghana.
  • Assess the activities, strategy and market position of your competitors, partners and clients via our Company Profiles (inc. SWOTs, KPIs and latest activity).

Coverage

BMI Industry View

Summary of BMI’s key industry forecasts and views, covering the ARPU, fixed-line, mobile (including 3G & 4G), internet and broadband markets.

Industry SWOT Analysis

Analysis of the major Strengths, Weaknesses, Opportunities and Threats within the wireline and wireless sectors and within the broader political, economic and business environment.

BMI Industry Forecast Scenario

Historic data series (2010-2013) and forecasts to end-2019 for all key industry indicators, supported by explicit assumptions, plus analysis of key downside risks to the main forecast.

  • Fixed-line Telephony – Telephone lines (‘000); telephone lines/100 inhabitants.
  • Cellular Telephony – Mobile phone subscribers (‘000); mobile phone subscribers/100 inhabitants; and where available, 3G & 4G subscribers (‘000); 3G & 4G subscribers/100 inhabitants; 3G & 4G subscribers as a percentage of overall mobile market.
  • Internet Markets – Internet users (‘000); internet users/100 inhabitants; broadband internet subscribers (‘000); broadband internet subscribers/100 inhabitants.

BMI’s Telecommunications Risk Reward Index

BMI’s Risk Reward Indices provide investors (vendors, operators and suppliers) looking for opportunities in the region with a clear country comparative assessment of a market’s risks and potential rewards. Each of the country markets are scored using a sophisticated model that includes more than 40 industry, economic and demographic data points to provide an Indices of highest to lowest appeal to investors, with each position explained.

Market Data Analysis

Detailed market analysis of the mobile, mobile content, fixed-line and internet segments, broken down into:

  • Market Data – Analysis of market size, operator shares, dominant trends, competitive landscape and key quarterly data.
  • Technology/Service Rollout – Analysis of rollout/adoption of new technology, such as 3G & 4G, WiMAX, IPTV, pay-TV, LTE and valueadded handset services (gaming, music, video, apps etc.).
  • Mobile Content – The latest trends in content and services available and being introduced by mobile operators, including a timeline of all the latest major mobile content developments.
    Company Database – A comprehensive breakdown of KPIs of the leading mobile operators, including subscriber figures by type (pre-paid and post-paid); 3G & 4G subscriber figures; net additions; market share; ARPU; churn rates; minutes of use; voice and non-voice revenue; financial figures (including operating revenues, net profits and EBITDA).

Regulatory Environment

Details of the regulatory bodies and their responsibilities, as well as a special focus on the rules surrounding competition and interconnection. Also covers the latest updates in the market’s development and regulatory rulings.

Company Profiles*

Examines the competitive positioning and short- to medium-term business strategies of key industry players. Strategy is examined within the context of BMI’s industry forecasts, our macroeconomic views and our understanding of the wider competitive landscape to generate Company SWOT analyses. The latest financial and operating statistics and key company developments are also incorporated within the company profiles, enabling a full evaluation of recent company performance and future growth prospects.

Sources

The Telecommunications Reports draw on an extensive network of primary sources, such as multilateral organisations, government departments, industry associations, chambers and company reports.

*Company profiles are not available for every country. Those reports instead contain information on the current activities of prominent companies operating in the market.