Ghana Telecommunications Report

Providing expert analysis, independent forecasts and competitive intelligence on the telecommunications industry.

Report includes: BMI Industry View, Industry SWOT Analysis, BMI Industry Forecast Scenario, Telecommunications Risk Reward Index, Market Overview, Regulatory Environment, Company Profiles and Competitive

Why you should buy this report

  • Benefit from the latest market opportunities
  • Understand the threats to your operations and investments and protect your company against future risks
  • Gain insight on emerging trends that could support, strengthen or disrupt your activities in the market
  • Get a full view of the competitive landscape to assess your market position.
×

Sign up to download the Ghana Telecommunications Report

By submitting this form you are acknowledging that you have read and understood our Privacy Policy.

Thank you for your interest

You will shortly receive your free executive summary by email.

Ghana Telecommunications Report
Product Price
$1,295.00

BMI View: BusyInternet's migration to TD-LTE ensures its wireless broadband business can continue to operate in Ghana's mobile-centric telecoms market. However, high device costs and limited mobility will ensure that it does not disrupt the fast-growing 3G/4G mobile sector. BMI notes that demand for wireline and fixed wireless broadband services in Ghana - which includes the ageing WiMAX standard BusyInternet initially adopted - has limited mass-market appeal, primarily due to the lack of adequate fixed infrastructure, but also due to the high cost of devices such as mobile computers. By contrast, the 3G/4G user base is growing rapidly on the back of low prices and subsidised entry-level smartphones and tablets. Unsurprisingly, BusyInternet has elected to enter this more dynamic market, but we feel it will have a limited impact at best.

Potential For Growth
Mobile Subscriptions and 3G/4G Subscriptions (2014-2020)
e/f = BMI estimate/forecast. Source: BMI, NCA, Operators

Latest Updates & Industry Developments

  • The Ghanaian mobile market grew by 10.7% year-on-year (y-o-y) in Q215 to reach 119.9% penetration. The prevalence of multiple SIM ownership supports our view of continued growth, but increases the risk of discounting of inactive SIMs over the coming years.

  • The mobile data market grew by 20.4% y-o-y to H115, driven by expanding network coverage, falling tariffs and increased availability of low-cost smartphones. MTN successfully bid on 800MHz spectrum, which will enable it to expand data networks into rural areas more quickly, while also putting further pressure on the underserved wireline broadband market.

BMI Industry View
7
SWOT
9
Industry Forecast
11
Latest Updates
11
Structural Trends
11
Table: Telecoms Sector - Historical Data & Forecasts (Ghana 2014-2020)
14
Industry Risk Reward Index
15
Sub-Saharan Africa Risk/Reward Index
15
Table: Regional RRI Comparison, Q216
16
Table: Sub-Saharan Africa Risk/Reward Index, Q2 2016
18
Industry Risk Reward Index
19
Market Overview
21
Telecom Market Overview
21
Market Drivers & Trends
21
Mobile
21
Wireline Voice & Broadband
27
Pay TV/Convergence
30
Regulatory Development
32
Regulatory Overview
32
New Operators Licensed
32
Mobile Banking
33
Spectrum Auctions
33
Quality of Service (QoS) Monitoring
34
Competitive Landscape
35
Table: Key Players - Ghana Telecoms Sector
35
Table: Ghana Mobile Market Overview
35
Table: MTN
35
Table: Vodafone Ghana
36
Table: Tigo
37
Table: Airtel
37
Table: Kasapa
38
Table: Globacom
38
Company Profiles
39
Vodafone Ghana
39
MTN Ghana
43
Demographic Forecast
46
Table: Population Headline Indicators (Ghana 1990-2025)
47
Table: Key Population Ratios (Ghana 1990-2025)
47
Table: Urban/Rural Population & Life Expectancy (Ghana 1990-2025)
48
Table: Population By Age Group (Ghana 1990-2025)
48
Table: Population By Age Group % (Ghana 1990-2025)
49
Glossary
51
Table: Glossary Of Terms
51
Methodology
53
Industry Forecast Methodology
53
Sources
55
Risk/Reward Index Methodology
55
Table: Risk/Reward Index Indicators
56
Table: Weighting Of Indicators
57

The Ghana Telecommunications Report features BMI Research's independent industry forecasts on the future strength of Ghana's ICT market, covering the fixed-line, mobile and internet segments and analyses latest regulatory developments and corporate news, including investment activity, mergers and acquisitions, joint ventures and partnerships. Leading operators and manufacturers are fully profiled, highlighting their quarterly financial performance, capital expenditure plans and latest contracts.

BMI's Ghana Telecommunications Report provides industry professionals and researchers, operators, equipment suppliers and vendors, corporate and financial services analysts and regulatory bodies with independent forecasts and competitive intelligence on the telecoms industry in Ghana.

Key Benefits

  • Benchmark BMI's independent telecoms industry forecasts for Ghana to test other views - a key input for successful budgeting and strategic business planning in the Ghanaian telecoms market.
  • Target business opportunities and risks in Ghana's telecoms sector through our reviews of latest industry trends, regulatory changes and major deals, projects and investments in Ghana.
  • Assess the activities, strategy and market position of your competitors, partners and clients via our Company Profiles (inc. SWOTs, KPIs and latest activity).

Coverage

BMI Industry View

Summary of BMI’s key industry forecasts and views, covering the ARPU, fixed-line, mobile (including 3G & 4G), internet and broadband markets.

Industry SWOT Analysis

Analysis of the major Strengths, Weaknesses, Opportunities and Threats within the wireline and wireless sectors and within the broader political, economic and business environment.

BMI Industry Forecast Scenario

Historic data series (2010-2013) and forecasts to end-2019 for all key industry indicators, supported by explicit assumptions, plus analysis of key downside risks to the main forecast.

  • Fixed-line Telephony – Telephone lines (‘000); telephone lines/100 inhabitants.
  • Cellular Telephony – Mobile phone subscribers (‘000); mobile phone subscribers/100 inhabitants; and where available, 3G & 4G subscribers (‘000); 3G & 4G subscribers/100 inhabitants; 3G & 4G subscribers as a percentage of overall mobile market.
  • Internet Markets – Internet users (‘000); internet users/100 inhabitants; broadband internet subscribers (‘000); broadband internet subscribers/100 inhabitants.

BMI’s Telecommunications Risk Reward Index

BMI’s Risk Reward Indices provide investors (vendors, operators and suppliers) looking for opportunities in the region with a clear country comparative assessment of a market’s risks and potential rewards. Each of the country markets are scored using a sophisticated model that includes more than 40 industry, economic and demographic data points to provide an Indices of highest to lowest appeal to investors, with each position explained.

Market Data Analysis

Detailed market analysis of the mobile, mobile content, fixed-line and internet segments, broken down into:

  • Market Data – Analysis of market size, operator shares, dominant trends, competitive landscape and key quarterly data.
  • Technology/Service Rollout – Analysis of rollout/adoption of new technology, such as 3G & 4G, WiMAX, IPTV, pay-TV, LTE and valueadded handset services (gaming, music, video, apps etc.).
  • Mobile Content – The latest trends in content and services available and being introduced by mobile operators, including a timeline of all the latest major mobile content developments.
    Company Database – A comprehensive breakdown of KPIs of the leading mobile operators, including subscriber figures by type (pre-paid and post-paid); 3G & 4G subscriber figures; net additions; market share; ARPU; churn rates; minutes of use; voice and non-voice revenue; financial figures (including operating revenues, net profits and EBITDA).

Regulatory Environment

Details of the regulatory bodies and their responsibilities, as well as a special focus on the rules surrounding competition and interconnection. Also covers the latest updates in the market’s development and regulatory rulings.

Company Profiles*

Examines the competitive positioning and short- to medium-term business strategies of key industry players. Strategy is examined within the context of BMI’s industry forecasts, our macroeconomic views and our understanding of the wider competitive landscape to generate Company SWOT analyses. The latest financial and operating statistics and key company developments are also incorporated within the company profiles, enabling a full evaluation of recent company performance and future growth prospects.

Sources

The Telecommunications Reports draw on an extensive network of primary sources, such as multilateral organisations, government departments, industry associations, chambers and company reports.

*Company profiles are not available for every country. Those reports instead contain information on the current activities of prominent companies operating in the market.