Mexico Consumer Electronics Report

Providing expert analysis, independent forecasts and competitive intelligence on the consumer electronics industry.

Report includes: BMI Industry View, Industry SWOT Analysis, Industry Forecasts, Industry Forecast Scenario and Business Environment Rankings.

Why you should buy this report

  • Benefit from the latest market opportunities
  • Understand the threats to your operations and investments and protect your company against future risks
  • Gain insight on emerging trends that could support, strengthen or disrupt your activities in the market
  • Get a full view of the competitive landscape to assess your market position
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Mexico Consumer Electronics Report
Product Price
$1,295.00

BMI View: The growth trajectory of the Mexican consumer electronics market was disrupted by economic challenges including peso depreciation over 2014-2016, but we envisage a return to growth over the medium term. Stronger domestic growth and peso appreciation will result in purchasing power gains that enable vendors to tap first-time buyer opportunities alongside replacement device demand from an expanding and increasingly affluent middle class. There are however arising challenges such as approaching saturation in the smartphone market, and the competition for PC spending from cannibalisation by smartphones.

Latest Updates & Industry Developments

  • Computer Hardware Sales: USD3.5bn in 2016 to USD4.0bn in 2020. There is first time buyer potential and pent-up demand, but the rebound in PC spending will be constrained by smartphones cannibalising tablet, and to a lesser extent, notebook demand.

  • AV Sales: USD3.0bn in 2016 to USD3.5bn in 2020. Flat-panel TV sets have volume growth potential due to relatively low penetration rates, which will boost the segment as incomes rise.

  • Handset Sales: USD5.9bn in 2016 to USD6.7bn in 2020. Approaching saturation will result in a smartphone volume plateau, but peso appreciation is expected to offset this slowdown through higher average handset prices that will drive segment growth.

Peso Appreciation To Boost Device Demand
Consumer Electronics Forecast By Segment
f = BMI forecast. Source: BMI
BMI Industry View
7
Latest Updates & Industry Developments
7
SWOT
9
Consumer Electronics Market
9
Industry Forecast
11
Latest Updates
11
Structural Trends
11
Table: Consumer Electronics Overview (Mexico 2014-2020)
16
Industry Risk Reward Index
17
Table: Americas Consumer Electronics Risk/Rewards Index - Q3 2016
19
Market Overview
20
Computers
20
Table: PC Sales (Mexico 2014-2020)
20
AV
26
Table: AV Sales (Mexico 2014-2020)
26
Table: Household TV Access By Transmission Technology
28
Mobile Handsets
31
Table: Mobile Communications (Mexico 2014-2020)
31
Industry Trends And Developments
36
Electronics Trade
36
Table: Latin America Consumer Electronics Trade, 2010-2015
36
Table: Mexico Consumer Electronics (CE) Trade, 2010-2015
37
Electronics Industry Analysis
38
Table: Mexico Electronics Industry (at 2008 constant prices), 2009-2014
41
Regulatory Development
42
Table: Five Digital Strategy Pillars
43
Competitive Landscape
44
Retailers
44
Table: Selected Electronics Retailers
44
Table: Selected E-Commerce Retailers
44
International Companies
45
Table: Office Depot
45
Table: Panasonic
45
Local Companies
46
Table: Famsa
46
Table: Texa
46
Table: Vanta
47
Demographic Forecast
48
Demographic Outlook
48
Table: Population Headline Indicators (Mexico 1990-2025)
49
Table: Key Population Ratios (Mexico 1990-2025)
49
Table: Urban/Rural Population & Life Expectancy (Mexico 1990-2025)
50
Table: Population By Age Group (Mexico 1990-2025)
50
Table: Population By Age Group % (Mexico 1990-2025)
51
Methodology
53
Industry Forecast Methodology
53
Sector-Specific Methodology
54
Sources
54
Risk/Reward Index Methodology
55
Sector-Specific Methodology
56
Table: Consumer Electronics Risk/Reward Index Indicators
56
Table: Weighting Of Indicators
57

The Mexico Consumer Electronics Report has been researched at source and features latest-available data covering both the manufacture and sale of consumer electronics products, critically analysing - and forecasting - the market dynamics affecting each sub-sector, including audio-visual, computers, mobile handsets, gaming and automotives electronics. Furthermore, the report analyses the domestic and global economic trends driving device demand and provides company rankings and competitive landscapes covering leading multinational and national consumer electronics companies and analysis of latest industry news and trends in Mexico.

BMI Research's Mexico Consumer Electronics Report provides industry professionals and strategists, sector analysts, business investors, trade associations and regulatory bodies with independent forecasts and competitive intelligence on the consumer electronics industry in Mexico.

Key Benefits

  • Benchmark BMI's independent consumer electronics industry forecasts for Mexico to test other views - a key input for successful budgeting and strategic business planning in the Mexican consumer electronics market.
  • Target business opportunities and risks in Mexico through our reviews of latest industry trends and major deals, projects and investments.
  • Exploit the latest competitive intelligence with company SWOT analyses.

Coverage

BMI Industry View

Summary of BMI's key industry forecasts, views and trend analysis covering consumer electronics, major investments and projects.

Consumer Electronics Market

Analysis of the size of the domestic market for electronics products, with in-depth assessment and data covering the dynamics driving each sub-sector; audio-visual, computers, mobile phone handsets and gaming devices, as well as demand for automotives electronics.

Electronics Industry

Analysis and data of the domestic electronics manufacturing sector. We assess the regulatory and business operational issues facing manufacturers - including openness to foreign investment, infrastructure, IP issues and the global demand context - and their impact on the production of electronics goods, which is again broken down via market sub-sectors.

Industry Forecast Scenario

Historic data series and forecasts to end-2018 for all key industry and economic indicators (see list below), supported by explicit assumptions, plus analysis of key risks to the main forecast, covering computers, communications and gaming devices. Indicators include:

Industry value (US$bn); population (mn); nominal GDP (US$bn); real GDP growth (%), GDP per capita, industrial production Index (% y-o-y ave.) unemployment % of labour force.

Business Environment Rankings

BMI's Consumer Electronics Business Environment Rankings provide a country-comparative Risk-Reward Rankings index aimed at investors and participants in the regional consumer electronics market. The rankings methodology makes sophisticated use of over 40 industry, economic and demographic data points.