BMI View: We remain optimistic toward Mexico's long-term growth outlook on the back of a booming manufacturing sector, an increasingly strong private consumer and favourable demographics. Mexican economic activity will pick up in the coming quarters, as private consumption continues to recover from a weak performance in 2014, and manufactured goods exports to the US continue to expand. We forecast real GDP growth of 3.3% in 2015 and 3.5% in 2016, from 2.1% in 2014.
Headline Industry Data (local currency)
2015 per capita food consumption = +3.5%; compound annual growth rate (CAGR) forecast 2014 to 2019 = +4.5%
2015 alcoholic drink sales = +4.4%; CAGR forecast 2014 to 2019 = +5.8%
2015 soft drink sales = +5.2%; CAGR forecast 2014 to 2019 = +5.8%
2015 mass grocery retail sales = +6.8%; CAGR forecast 2014 to 2019 = +7.4%
Key Company Trends
Gruma Expands in Europe : In March 2015, Mexican food group Gruma announced plans to acquire the European arm of US based Azteca Foods in a deal worth EUR45mn. The deal results in Gruma purchasing Azteca's production and distribution assets in Spain. Azteca manufactures tortillas, wraps, corn chips, salsas and processed foods in Spain and sells the products in 19 countries in Europe, as well as the Middle East and North Africa. Gruma now intends to merge the Mexifoods operations into Azteca Foods facility, which is larger and more efficient.
Arca Continental Expansion Plans for 2015: In spring 2015, Arca Continental announced plans to invest MXN5.2bn during the year as the company pursues plans to expand and upgrade its operations. Of the capital expenditures, 60% will be devoted to Mexico, which includes the automation and upgrading of the bottling plant in Monterey as well as the expansion of its Bokados snack factory. The company will also build a new plant for its Tonicorp dairy products business in Ecuador and a new Coca-Cola bottling plant in the country as well as building a soft drinks facility in...
The Mexico Food & Drink Report features BMI Research's market assessment and independent forecasts for food and drink expenditure, consumption, sales, and imports/exports and forecasts for the mass grocery retail sector. The report also includes analyses of major regulatory developments, the background macroeconomic outlook and competitive landscape comparing national and multinational companies by leading products and services, sales, investments, partners and expansion strategies.
BMI's Mexico Food & Drink Report provides industry professionals and strategists, sector analysts, business investors, trade associations and regulatory bodies with independent forecasts and competitive intelligence on the food and drink industry and the mass grocery retail market in Mexico.
- Benchmark BMI's independent food and drink industry forecasts for Mexico to test other views - a key input for successful budgeting and strategic business planning in the Mexican food and drink market.
- Target business opportunities and risks in Mexico through our reviews of latest industry trends, regulatory changes and major deals, projects and investments.
- Exploit latest competitive intelligence on your competitors, partners and clients via our Company Profiles (inc. SWOTs, KPIs and latest activity) and Competitive Landscape Tables.
BMI Industry View
Summary of BMI’s key industry forecasts and views, covering food and drink manufacturing and consumption and the mass grocery retail market.
Industry SWOT Analysis
Analysis of the major strengths, weaknesses, opportunities and threats within the food, drink and mass grocery retail sectors and within the broader political, economic and business environment.
BMI’s Food and Drink Risk Reward Index
BMI’s Risk Reward Index provides investors (food and drink manufacturers and mass grocery retailers) looking for opportunities in the region with a clear country-comparative assessment of a market’s risks and potential rewards. Each of the country markets are scored using a sophisticated model that includes more than 40 industry, economic and demographic points. These provide indices of highest to lowest appeal to investors, with each position explained.
BMI’s food chapter is divided into sections such as meat, fish, confectionary, dairy and canned foods, and provides insight into each market’s food industry, centred on a forecast to end-2019 for the sector. The chapter includes the following elements:
- Industry Forecast Scenario: Historical data series and a forecast to end-2019 for growth of key indicators within a market’s food industry. Indicators include food consumption, food consumption as % of GDP, canned food sales, confectionery sales and food and drink imports and exports, among others.
- Industry Developments: A summary of corporate developments, including news on M&As, FDI, expansions, closures and financial results, in addition to analysis and explanation of the latest industry events and how these could influence further investment.
- Market Overview: An overview of the structure of the market, introducing the key players and discussing underlying trends.
Segmented the same way as BMI’s food chapter, the drink section provides insight into each market’s drink industry, centred on a forecast to end-2019 for the sector. Forecast indicators include alcoholic and soft drink sales by value, volume and sub-sector and tea and coffee sales, among others.
Mass Grocery Retail Forecasts
Segmented the same way as BMI’s food and drink chapters, the mass grocery retail section provides insight into each market’s grocery retail industry, centred on a forecast to end-2019 for the sector. Forecast indicators include mass grocery retail sales by format (including supermarkets, hypermarkets, convenience and discount stores) and a breakdown of the organised retail sector versus the traditional sector, among others.
Illustration of the mass grocery retail and food and drink industries via rankings tables comparing revenues, number of outlets and number of employees. This chapter also includes data-rich, in-depth regional analysis of the market position, business strategies and investment potential of the region’s leading mass grocery retail and food and drink operators.
Examines the competitive positioning and short- to medium-term business strategies of key industry players. Strategy is examined within the context of BMI’s industry forecasts, our macroeconomic views and our understanding of the wider competitive landscape to generate company SWOT analyses. The latest financial and operating statistics and key company developments are also incorporated within the company profiles, enabling a full evaluation of recent company performance and future growth prospects.
The Food & Drink reports draw on an extensive network primary sources, such as multilateral organisations, government departments, industry associations, chambers and company reports.
*Company profiles are not available for every country. Those reports instead contain information on the current activities of prominent companies operating in the market.